FELICIA SAVAGE

I don’t watch a whole lot of TV in the traditional sense, but I do watch a crapload of YouTube. Like regular ol’ TV, YouTube is entertaining, educational, dare I say, inspiring… even if that source of inspiration is atypical. For the last few weeks, I had been following the adventures of Michael Reeves & Ludwig Ahgren - two YouTubers who just got back from adventuring across China in a serialized project called “Tip 2 Tip.” They traveled by motorcycle from the southern bor

I can't remember who or where I heard it, but back in the mid-2010s I learned about the phrase "Fail Fast." The concept is simple: the more mistakes you make, the more you learn... but with painted flames on a Cadillac to make it go faster.

Running an event, it's absolutely crucial to think about your audience and the message you want them to absorb and resonate with.